How much does a corporate video production cost? Well, how long is a piece of string is the common answer.
However, in this story, let me break down the actual cost of a video production so that you know what you are paying for and if someone may be charging too much.
Gunnar Habitz is the author of 2 practical books on Social Selling and Social Branding: “Connect and Act” and “Social Selling for Jobseekers”
In this conversation, we talk about the most fundamental tips on improving your Social Branding.
Gunnar Habitz is the author of 2 practical books on Social Selling and Social Branding: “Connect and Act” and “Social Selling for Jobseekers”
The question of which Social Platform to use for any business is always difficult. You can’t hit all channels, so how do you choose which one to use? And is it then
Gunnar Habitz is the author of 2 practical books on Social Selling and Social Branding: “Connect and Act” and “Social Selling for Jobseekers”
In this part of our conversation, he defines what Social Branding is, and with this we’ll explore how to improve your social branding to improve your chances of getting your next job,
Irwin and Francis talk about what makes Video testimonials work, and why they are so effective in marketing.
Especially because we live in an AI content world, it has never been more important to create genuine human connections in marketing.
In this conversation, Irwin uses his favourite game Monopoly to explain that Marketing is a game of Odds. You want to improve your chances to win but playing the right cards.
If you stay tuned, you’ll also learn a valuable tip on how to win in Monopoly.
This is a video podcast on Marketing and Conversions. We interviewed Irwin Hau, the Director of Chromatix, an award winning digital agency, and ConversionCow, to share his insights of marketing in this saturated marketspace.
Social proof isn’t just a quirk of human nature—it’s science! Studies reveal we’re inclined to follow others’ actions, especially when they’re perceived as popular (Cialdini, 2004). Trust in recommendations from friends and family trumps all other forms of advertising (Nielsen, 2012). Harnessing social proof can skyrocket conversion rates by up to 270% (Spiegel, 2017). From
You would watch or skip a TikTok video within 6 seconds of the video starting, but you sometimes watch a 10 minutes video on YouTube… Why is that?
Great Social Proof videos are not just about the duration of the video, it’s about the story!
In this blog, we explore what makes a GREAT Case
The 2024 Hubspot State of Marketing report presents intriguing insights, though a definitive winner in terms of ROI remains elusive. However, through a video-centric lens, a compelling analysis reveals a promising solution. The report underscores the scrutiny on marketing budgets in our current economic climate, emphasizing the importance of data-driven strategies.
Effective marketing hinges