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Stories

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How much time for an interview
Stories

How Much Time Does My Customer Need to Film an Interview?

Ever wondered why your videos aren’t driving sales like you hoped? You’ve likely heard that videos blend visuals, sound, and entertainment to boost engagement, but there’s more beneath the surface.
Sure, videos can captivate an audience, but what’s the real secret to turning that attention into action? How do you craft a video that

Video and The Sales Funnel
Marketing

The One Reason Your Videos May Not Be Working: Videos and the Sales Funnel

Ever wondered why your videos aren’t driving sales like you hoped? You’ve likely heard that videos blend visuals, sound, and entertainment to boost engagement, but there’s more beneath the surface.
Sure, videos can captivate an audience, but what’s the real secret to turning that attention into action? How do you craft a video that

Customer Story Video Production
Stories

Customer Story Video Production: Why You Need Them, and How to Make Them

In today’s content-saturated world, crafting a customer story video that truly stands out is all about nailing authenticity, a solid narrative structure, and smart distribution.
Authenticity is the cornerstone—viewers can instantly sense when a story feels real, and that’s what builds trust and turns viewers into customers. Your narrative needs to be tight: start

Cost of making videos
Stories

How Much Do Corporate Videos Cost?

How much does a corporate video production cost? Well, how long is a piece of string is the common answer.
However, in this story, let me break down the actual cost of a video production so that you know what you are paying for and if someone may be charging too much.

Marketing

Top Tips for Social Branding for Personal and Businesses

Gunnar Habitz is the author of 2 practical books on Social Selling and Social Branding: “Connect and Act” and “Social Selling for Jobseekers”

In this conversation, we talk about the most fundamental tips on improving your Social Branding.

Marketing

Your Audience, Their Platform

Gunnar Habitz is the author of 2 practical books on Social Selling and Social Branding: “Connect and Act” and “Social Selling for Jobseekers”

The question of which Social Platform to use for any business is always difficult. You can’t hit all channels, so how do you choose which one to use? And is it then

Best practice for Testimonial Video
Marketing

The Key Ingredients for the Best Testimonial Video

Irwin and Francis talk about what makes Video testimonials work, and why they are so effective in marketing.

Especially because we live in an AI content world, it has never been more important to create genuine human connections in marketing.

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