Stop wasting money on pretty videos that don’t improve business outcomes.
You want videos and content not just to look pretty.
You want it to improve your Business.
We help you do that with effective marketing videos that unblocks your marketing bottle necks and improve your marketing ROI.
We help you get real ROI from video marketing by starting with your marketing strategy, and your sales bottleneck, before we even think about a creative concept, or pick up a camera.
We tailor your videos to massage those weak areas to help you boost your sales funnel to improve your business outcomes.
It may not be a fun, but without it, you are throwing spaghetti at the wall and seeing what sticks. (On the other hand… a food fight sounds fun…)
In fact, testimonials and Case Study videos I created for Taxibox and TierOne Capital
are still being used on their websites more than 5 years after they were created.
And Brand Videos for Essendon Plumbing are still being used 7 years on.
That’s proof that the videos are working, and the value extracted has more than paid for the initial investment.
Don’t just take our word for it, below are Testimonials from our happy clients.
We use the videos that have proven to really improve marketing outcomes time and time again to help you. These videos are Testimonials, Case Studies and Brand Story Videos. They work because:
Result:
You get better sales leads, and easier conversions because your potential customers are warmed up to buying from you.
That’s tangible Engagement.
We’re small enough to care and big enough to deliver.
We strategize, co-create, design, and build your video content; together with you and your team.
TierOne Capital knew that they needed to showcase their business culture and how they work through a case study but did not know how to do it.
We helped them plan the questions to ask and also work through how to film in the midst of Melbourne’s Pandamic lockdowns and on a construction sites where stopping work is not an option.
TaxiBox’s customers range from retired home movers, to young renters who work full time jobs. So filming testimonials with the customers requires them to have time to spend 2 to 4 hours with us.
So we developed a flexible shoot schedule with TaxiBox to accomodate their customers’ schedules without breaking the bank.
With a new product to market that also requires a slightly different approach to polishing floors, how do you get social proof that it works?
We helped PeerlessJal solve that problem but making a review video with an established flooring specialist.
Not only do you get a testimonial for a product, but also a demo of how it should be used. Win-Win!
Video Return on Investment is not instant like buying a bigger machine that works faster. But strong testimonials, case studies and brand stories build trust, credibility and business confidence; AND it helps the right customers choose you, at times much faster.
The Return on Investment for creating and using videos is not as straight forward as, say selling a cup of coffee. You know the cost that goes into that cup of coffee, and the profit you will make.
Using videos is like getting your barista to do an extra coffee art course, or participate and win in a barista competition.
Did that get you more business because the barista makes gorgeous latte art? Or is award winning?
Maybe. But the confidence that barista has going forward to produce better cups of coffee may attract longer term customers, and hence better profitability.
Having videos to market your business is like that. By having good marketing videos like case studies, testimonials, and brand stories, you can build trust and credibility with your potential customers, and help get their foot into your door.
A video usually takes 2–8 weeks to complete.
With the right team, it doesn’t take much of your time — just clarity, collaboration, and a few key approvals along the way.
Let me eleborate… Generally most videos take 2 – 8 weeks to go from understanding your needs to the final product.
However, if your question is about YOUR personal time cost to make a video, I will be honest and tell you that it is an engaged process. However, having a fantastic and experienced video team like Fantestimonial to help you along the way means that your personal time cost can be significantly reduced.
A good production team not only helps you navigate all the details of production, and your role is really in the approval process, and enjoying the ride. So in reality, you only need to be deeply involved in helping us understand you and your marketing needs, then let us take most of the hardwork from your plate to get it done.
Leaving you to do what you do best… Doing the real work you know how to do best.
We understand that making a video is just a blip on your busy day of competing things to do.
SO, our promise to you is to provide a video service that takes away the guess work and time from your busy day to give you tangible marketing results from your videos.
Do we do other types of videos besides social proof videos? Of course we do…
AND we specialise in the most effective marketing video you can make: Case Studies and Testimonials, and Brand culture stories.
Because they work.
Owner & Video Marketing Expert
“Francis Yim has an extraordinary talent for visual communication. We couldn’t be harppier with the final result. He took footage and turned it into something entertaining and slick. I highly recommend fantestimonial.com.au. Everything was professional and enjoyable. Thank you!”
Melbourne Octet
“We don’t have a marketing team to produce briefs for our video content. Francis came down and met with the team and met with our directors and really learned our business.
This assisted with producing our video content because the team knew what we wanted to achieve…. They managed the process for us and GUIDED us with what needed to be done.”
Executive Assistant/ Communications Manager TierONE Capital
“Thanks so much for the videos – they have really helped bring The Circle Back Initiative story to life.”
Founder
Circle Back Initiative
Embrace the power of a Fan Testimonial and Case Study videos with Fantestimonial and unlock the growth potential you’ve been dreaming of.
Let’s embark on this journey together—because your success is our success.