Every year, Social Media Marketers put out Social Trends to look out for the year. These trends change all the time, that it is really hard to predict with certainty what will work. However, there is the 1 Social Trend that is in almost every list. It’s Human-Centred Video Stories. In this blog, we explore
Think about your recent mid price purchase. I’m not talking about groceries, but say a phone, or computer. Why did you chose to buy it at that shop and not another one, or online?
There is a good chance that it is because of the way the sales person made you feel.
There
Case Studies are the Swiss Army Knifes of a marketing toolbox. It is highly effective, in improving the ROI of Marketing Campaigns, and shortening Sales Cycles. This story explains why an ancient story telling technique described as the Hero’s Journey; gives Case Studies the super power.
Videos can improve sales and shorten sales cycles. However, just as you are able to run a marathon, you probably can’t do it without some training.
Videos are the same. They need time to hone, and you need to give them a work out to improve them over time, in order to serve your potential
You have no budget for videos. We get it. But you should not let your marketing slip. It is especially important since marketing isn’t like a tap, turning it on does not yield immediate results. It usually takes around 6 months to a year to gain traction.
So I thought I’d give you a hand
Whether it’s a Self-Filmed, Remote Interview, or On-location recorded video, have you ever wonder why some videos instantly grab your attention, while others make you click away in seconds?
The secret might right in the background.
Whether you’re filming a quick testimonial on your phone or a polished on-set interview, the backdrop can make
Have you ever thought about your Brand Voice? It’s more than just the latest buzzword—it’s the way your business communicates its values and purpose. In today’s world, every business, no matter the size, needs a voice that clearly reflects its identity.
Your Brand Voice is how you would express what your business stands for. And
With a limited marketing budget, choosing between SEO, Google Ads, and Inbound video marketing is a difficult one. Each one has its advantages and disadvantages, and all of it will have their advocates for efficacy.
In this blog I break down the efficacy of SEO, Google Ads, and Inbound Video Content Marketing, and compare them,
Have you ever thought about your Brand Voice? It’s more than just the latest buzzword—it’s the way your business communicates its values and purpose. In today’s world, every business, no matter the size, needs a voice that clearly reflects its identity.
Your Brand Voice is how you would express what your business stands for. And
Video Production Agencies or Companies, or you may call them Production Houses, come in all shapes and sizes. Just do a search and you will find several pages of listings, in your local city alone.
So before you randomly call the first 3 on the search page, have a think about these 3 things to
